Dos and Don'ts Of social Media
Use URL Reducers to Track and Measure the
Engagement Level with Your URLs
Tracking retweets and likes is no longer
enough to get enough data on digital engagement. Do you remember this link
that you have included in your publication to direct readers to your
website? When using URL reducers, you get traceable URLs. This means
that you can measure the success of a social media post and its effectiveness
in returning traffic to your website.
Learn Do's and Don'ts
about using hashtags
You've probably seen some people tag a hashtag with each word in
their tweets, or dedicate a separate Instagram comment to embed hashtags. But
that does not mean that's what you have to do. Find out what to do
and what not to do about hashtags in this blog post.
Use a Calendar to
Organize Your Digital Content
To succeed on social media, it is imperative to be organized and
to program your digital content. By using a social media content calendar,
it's possible to determine which schedule works best for your business. You
do not know where to start ? This blog post presents the process
of creating a digital content calendar and its benefits for your
business.
Increase your digital
reach with social media advertising
Using social media advertising to increase your digital reach is
an opportunity that any business should seize. Investing in social media ads should be an integral part of your digital strategy. However, everyone
should take the time to learn how to use ads on social media effectively before
investing heavily in advertising. This beginner's guide to
social media advertising will provide you with an overview of the
different advertising opportunities available on Twitter, Facebook, LinkedIn
and StumbleUpon.

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